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Content Editor

Land : Nederland

Stad : Amsterdam

Categorie : Communicatie

Contracttype : Vast

Dienstverband : Voltijds

Bedrijfsvoorstelling

A career at PVH offers an exciting role at one of the largest apparel companies in the world. We are looking for talented people to be a part of our team and help us build upon our 135+ year history.

Jobomschrijving

Upholding our brand vision, the Content Editor collaborates with creative and marketing teams (at all levels) and key stakeholders across the business, to concept and create engaging content and ensuring we deliver the right message, to the right consumer, at the right time.
Key Responsibilities:
- Develop inspiring creative that is rooted in a single-minded proposition
- Cultivate a deep understanding of the Tommy Hilfiger brand goals and vision as well as a thorough overview of the competitive landscape
- Participate on various consumer facing campaigns that range from advertising, digital content and retail promotions
- Support B2B with creative content for trade shows/events and inspiring sales tools for our wholesale customers
- With an entrepreneurial spirit and collaborative approach, eloquently ideate and present creative ideas
- Navigate through a complex approval process and remain open to others' ideas
- Be adept at making sure creative goals and business needs are met whilst being respectful of budgets and meeting deadlines
- Assume the role of advocate for the in-house Agency team, building relationships and partnerships with Creative Directors and presenting to stakeholders within the business
Tommy Hilfiger
Tommy Hilfiger is one of the world's leading designer lifestyle brands, internationally recognized for celebrating the essence of "classic American cool" style. Founded in 1985, Tommy Hilfiger delivers premium styling, quality and value to consumers worldwide with a breadth of collections including Hilfiger Collection, Tommy Hilfiger Tailored, men's, women's and kids' sportswear, Tommy Hilfiger Denim, accessories, and footwear. In addition, the brand is licensed for a range of products, including fragrances, eyewear, watches and home furnishings. Tommy Hilfiger, which was acquired by PVH Corp. in 2010, has more than 16,000 associates worldwide and an extensive distribution network in over 100 countries. Global retail sales of the Tommy Hilfiger brand were US $8.5 billion in 2018.
The Department & Team
Fitting within the wider Marketing and Communications group, our Creative team is a talented group of art directors, designers, writers and producers, collaborating to originate ideas, create content and activate marketing campaigns.
We're continually responding to ever-changing consumers' needs. Finding innovative ways to connect with new audiences and keeping ahead of the game when it comes to innovation, storytelling and creativity. All of which contributes to positioning Tommy Hilfiger as a leading global lifestyle brand.

Profiel

- Minimum 5-7 years' experience working in a conceptual copy writing role within an advertising or marketing agency, preferably working with fashion, luxury or lifestyle brands
- A degree in Marketing, Advertising, Journalism or a related communications or creative field
- Exceptional creative storytelling acumen preferably with American brands
- Native American English speaker or having first-hand experience of American culture, customs, society, language and tone of voice
- Excellent presentation skills
- A strategic and conceptual mindset
- An outstanding folio of work outlining captivating storytelling and digital/content bringing brands to life
- A strong editorial sensibility to the nuts and bolts of online retail and an understanding of how the marriage of content and commerce applies to all channels, including social media
- Tons of energy and a great team spirit
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