Land : Nederland
Provincie : Noord-Holland
Gemeenten : Aalsmeer
Stad : Aalsmeer
Categorie : Handel
Contracttype : Vast
Dienstverband : Voltijds
- Deploying and managing email marketing campaigns including weekly sends, automated sends and strategic campaigns that all contribute to targeted session, revenue and conversion figures;
- Ensuring the database is growing according to the target and that appropriate activity is in place to constantly increase the database;
- Reviewing and learning from database growth activity to analyse results in order to constantly learn, test, improve and learn;
- Creating and optimising email templates in collaboration with our internal design department;
- Defining, proposing and implementing segmented and promotional email communication plans in line with trade, brand campaigns, JD campaigns and market relevant messages;
- Assist with the implementation of new business tools in order to develop the CRM output and return;
- Working with the market multichannel team, merchandising teams and brand teams to plan promotional email campaigns promoting key product areas and brand messages;
- Continued analysis and measurement of email- and push notification performance and benchmarking against market competitors and leading retailers to define market trends, customer behaviour and industry best practice;
- Manage the market's push notification communication plan to ensure the notifications effectively drive traffic, convert and feature relevant messages that support trade, brand and marketing initiatives.
We're looking for a German-Speaking CRM Executive!
For our Multi-Channel team we are looking for a German-Speaking CRM Executive!
- Native German speaker;
- Experience of CRM and email send programs is preferred but not essential;
- Experience and knowledge of Excel and Google Docs valued;
- University graduate or equivalent marketing qualification is advantageous;
- Strong organisational skills and a good multi-tasker is essential.