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Senior SEO Specialist – Dutch/French/German Speaking

Land : Nederland

Provincie : Noord-Holland

Gemeenten : Aalsmeer

Stad : Aalsmeer

Categorie : Marketing

Contracttype : Vast

Dienstverband : Voltijds

Bedrijfsvoorstelling

JD Sports Fashion Plc has long been established as the leading UK specialised multiple retailer of fashionable branded and own brand sports and casual wear, principally through the growth of its main retail fascia, JD Sports. In Great Britain mainly known as "King of Trainers", but on the mainland mainly known as JD Sports. JD Sports has more than 2500 stores all over the world. JD Sports opened its first store in The Netherlands in July 2013. Since then JD Sports has opened 28 stores and is continuously investigating new possibilities for growth, so keep an eye on us!

Jobomschrijving

As a Senior SEO & Content Marketing Associate at JD you will work with the existing team to maximise Organic search traffic by devising and delivering content marketing campaigns and strategies. Working closely with internal stakeholders from technical, content teams and other traffic channels, you will drive best practice and continuously find new ways to innovate in order to drive performance.

Key Duties/Responsibilities:
- Creating inspiring digital campaigns which capture the imagination of the world's press, media and blogosphere. Leverage this content to build coverage and links back to the website, and also foster long term relationships.
- Developing strong relationships with the fascia managers to ensure punctual, efficient responses to content campaign briefs and/or requirements in advance ready for implementation as well as delivering a campaign roadmap to help promote specific brand requests
- Identifying and developing relationships with key journalists, bloggers and/or influencers increasing trust signals to the group websites
- Ad-hoc data driven investigation and analysis on link acquisition, how we measure up to competitors and where new link opportunities could be leveraged from outreach activities
- Regular reading of industry blogs, news etc to ensure best practice implementation and ongoing techniques to achieve high rankings across the fascia's

Profiel

- 3+ years' experience in a similar role
- Digital PR/Outreach experience is essential
- Solid foundation in Excel
- Excellent written communication
- Ability to find 'an angle' on a story - creative thinker
- Strong understanding of Social Media channels
- Numerate
- Fluent in English
- Fluent in Dutch, French or German

Preferred, but not essential skills:
- A history of personal blogging and social media accounts
- Knowledge of on-site SEO
- A passion for fashion, lifestyle activities & knowledge of brands and products
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